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Swindled: The Dark History of Food Fraud, from Poisoned Candy to Counterfeit Coffee
Princeton University Press Product Details - Ratings and reviews for swindled: the dark history of food fraud, from poisoned candy to counterfeit coffee. |

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by: Bee Wilson
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Sales Rank: 51401 Princeton University Press Released: 2008-09-08 |
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Product Description
Bad food has a history. Swindled tells it. Through a fascinating mixture of cultural and scientific history, food politics, and culinary detective work, Bee Wilson uncovers the many ways swindlers have cheapened, falsified, and even poisoned our food throughout history. In the hands of people and corporations who have prized profits above the health of consumers, food and drink have been tampered with in often horrifying ways--padded, diluted, contaminated, substituted, mislabeled, misnamed, or otherwise faked. Swindled gives a panoramic view of this history, from the leaded wine of the ancient Romans to today's food frauds--such as fake organics and the scandal of Chinese babies being fed bogus milk powder. Wilson pays special attention to nineteenth- and twentieth-century America and England and their roles in developing both industrial-scale food adulteration and the scientific ability to combat it. As Swindled reveals, modern science has both helped and hindered food fraudsters--increasing the sophistication of scams but also the means to detect them. The big breakthrough came in Victorian England when a scientist first put food under the microscope and found that much of what was sold as "genuine coffee" was anything but--and that you couldn't buy pure mustard in all of London. Arguing that industrialization, laissez-faire politics, and globalization have all hurt the quality of food, but also that food swindlers have always been helped by consumer ignorance, Swindled ultimately calls for both governments and individuals to be more vigilant. In fact, Wilson suggests, one of our best protections is simply to reeducate ourselves about the joys of food and cooking.
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Swindled: The Dark History of Food Fraud, from Poisoned Candy to Counterfeit Coffee
- Hardcover: 400 pages
- Publisher: Princeton University Press; 2008-09-08
- Label: Princeton University Press
- Studio: Princeton University Press
- ISBN: 0691138206
- Average Customer Review:
based on 3 reviews
- Sales Rank in Books: #51401
Avg. Customer Review:
0 of 0 people found the following review helpful:
Customer Rating: 
Summary: Well done, not Rare 2009-01-04
Comment: If you think greed only lays in politics and Wall Street, think again! Swindled chronicles an amazingly long history of food fraud from 19th century Great Britain to 20th century United States to 21st century China. Detailed and well-written history of food adulteration and outright greed. Unbelievable greed to capture the dollar mostly at the expense of the poor. But, even the wool can be pulled over rich eyes. The book opened my eyes to my local grocery store and its pushed me even more toward eating locally grown foods as well as real foods, not processed.
Felt a little swindled after getting home from the grocery store the other night. I bought what I thought was your normal half gallon of Breyers ice cream on sale. Nope...it's only 1 1/2 quarts, but it LOOKS like the same half gallon container when you are standing in front of the freezer. The package is the same width, but much thinner (a half a quart thinner.) Signs of the times.
Other good food reads are Twinkie Deconstructed and Fast Food Nation.
2 of 3 people found the following review helpful:
Customer Rating: 
Summary: An important, life-changing book 2008-11-20
Comment: The first time I went to the grocery store after finishing this book, I found myself unable to buy formerly favorite products. The documentation of the way food is altered, adjusted, shaped, and -- yes -- adulterated is both convincing and habit-changing.
Bee Wilson takes a subject that could easily be dull and turns it into a fascinating history of the industrialization of the food supply. She also describes how food detectives in both England and the United States worked to clean up the food supply and how legislatures in both countries, enamored with laissez-faire economic policies, repeatedly refused to pass laws to protect the public from unscrupulous food vendors.
What's amazing is that the history she documents for Britain and the US in the 19th century is exactly what is happening right now in China. In fact the publication of this book coincided with the latest scandal of food contamination in China -- the addition of melamine to milk products that caused the deaths of at least 6 children in China and severe kidney disease in thousands of other children. Contaminated milk products from China have even been imported to the Japan and the US, despite these countries' regulatory structures.
EVERYONE WHO EATS should read this book and use the information Ms. Wilson provides to improve their personal food supply. The only way we can ensure that our food is healthful and not contaminated is to "vote with our dollars" and only buy food that we know is safe. It's hard to do, but not impossible. I now read labels of everything I buy and reject foods processed or imported from countries such as China which do not have strong protective laws. I have also written letters opposing the plan to have chickens grown in the US processed in China and reimported to the US. This is insane! But until enough consumers actively choose healthful products and refuse to buy fake crap, food manufacturers will not change.
Yes, it costs more money. I now buy almost all my food from my local organic co-op market. I'm lucky in that I have a large co-op where I live. Even chains such as Whole Foods are not necessarily safe vendors -- we found frozen broccoli at Whole Foods that was labeled as coming from China. We did NOT buy it. Given the fraud that exists in Chinese food labeling, that would be a dangerous purchase. Pesticide residues on vegetables in China are known to be very high.
The end lesson: Read labels, know what you're buying and buy carefully. And yes, spend the extra money on locally-grown organic. Find out what real food tastes like.
2 of 3 people found the following review helpful:
Customer Rating: 
Summary: You are not what you think you eat 2008-11-17
Comment: It sounds like a page ripped from today's headlines: Chinese babies dying from fraudulent baby milk.
However, British food journalist Bee Wilson's "Swindled" isn't quite that up to the minute. Her chapter on dying Chinese babies is not about today's cow's milk tainted with melamine but 2004's scandal about fake formula.
But the recurrence nicely illustrates her thesis that food fraud has always been and will always be with us. And, she says, people in advanced countries with well-established regulatory agencies should not be so confident they are, indeed, what they think they eat.
From plutocrats being palmed off with sevruga caviar at beluga prices (but who cares?), to mislabeled Chilean sea bass to (although she doesn't mention this one) Starbucks' selling cheap Central American java for genuine Kona, there are recent frauds aplenty.
Wilson is, no contest, the best stylist writing about food for newspapers in English (in the Sunday Telegraph), and her chapters on the early history of food fraud are strong stuff.
She makes the point that the longer the chain from producer to eater, the more opportunities for chicanery, and the more difficult it becomes to detect the fraud.
Scientific aids begin with Frederick Accum in 1820, one of several odd ducks Wilson profiles in the history of food safety; but scientific frauds have more than kept pace with detection methods.
In her later chapters, Wilson displays a bee in her bonnet about GMOs (although she has little to say about this); and a touching but misplaced faith in the superiority of organic food, however defined.
Her complaint that people cannot recognize good food because they have never tasted it is at least partly valid. However, her favorite target -- white bread -- is not as good an example as she thinks.
Europeans have long preferred soft white bread to a "crusty, malty loaf," but this was not solely a matter of social pretentiousness, as Wilson thinks. Considering the prevalence of abscesses in our ancestors' teeth, eating hard bread was torture.
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